Launching of Ζagori Εxcellence Νetwork (ZEN)
Nineteen companies from the mountainous region of Zagori, Greece recently joined forces to promote the region and their businesses to the Greek and international markets.
Zagorohoria is a complex of 46 villages located on the north western side of Greece.
The “Zagori Excellence Network” (ZEN) is a private initiative and includes 14 hotels, three restaurants and two activities companies from the municipality of Zagori and the city of Ioannina. Through innovative actions, the network will aim to promote the area as a potential tourism destination in Greece and abroad and thus contribute to the economy of the local community.
According to the president of the network, Vassilis Katsoupis, ZEN’s “vision” sees to create a network of businesses, local and regional authorities, based on cooperation and the development of synergies, to highlight Zagori area as a top holiday destination through improved services and the offering of unique experiences to guests.
Zagori will also be promoted as a top tourism destination to visit throughout the year, besides the winter period.